Tuesday, 5 April 2016

Creating Campaign for BMO BANK By Kirandeep Kaur


Creating Campaign for BMO BANK


BMO BANK CALLED BANK OF MONTREAL IS WELL REPUTED BANK ON DIFFERENT SOCIAL MEDIA SITES HAVING LOTS OF FOLLOWERS. I am going to run the new campaign for BMO bank to promote the bank different products and increase the customers of BMO bank. This campaign is called get free $200-1000$ card from BMO bank when you open a new account with BMO bank. In this campaign people will asked to open new account by going online or direct through bank. They will asked to go online follow the BMO on twitter and like the Facebook page and recommend five friends to like BMO official page on twitter and Facebook. When someone’s 5 friend like Facebook and 5 like twitter 2 of them have to signup online with BMO Bank and then that person receive free shopping card starting from 200$.

The main target for this campaign is new immigrant of Canada. Who want to start their purchasing transaction and want to setup new business and new life style. This will run three times in year in all summer winter and for spring season this campaign ends after 63 days from the start day of campaign. This campaign is promoting by posting images, videos and written posts on Facebook twitter and google+.

The benefit of this campaign that the bank will get more like and follower on different social sites due to the recommending idea and increase the bank customers. This also good idea to make our old customer and new customer to stay happy and give them the believe that BMO bank will always give their customers good services and real profits.